Regarding the brand of smartphone used, Samsung accounted for 43% of the market (down from 49% in 2014), followed by Apple with 34% (up from 25% in 2015, 20% in 2014, and 22% in 2013). Huawei accounted for 4.2% (up from 0% in 2013), while Nokia claimed 3% (down from 19% in
2013), and LG 2.5% (down from 5% in 2014). Other manufacturers (including Singtech, True, Camfone, Sony Ericsson, i-mobile, and HTC) amounted to 13%.
Among Samsung smartphones, the Galaxy Note model accounted for 20%, followed by Galaxy Note 2 (8%), Galaxy S4 (6%), Galaxy S3 (5%), Galaxy S2 (4%), Galaxy Note 3 (4%), Galaxy Grand (3%), and other models (49.2%).
Among Apple smartphones, the iPhone 5 model accounted for 40%, followed by iPhone 5s (20%), iPhone 4 (13%), iPhone 6 (9%), iPhone 6 Plus (8%), iPhone 4s (5%), and iPhone 6s (3%).
Source: Open Institute, USAID’s Development Innovations and The Asia Foundation
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